As sophisticated and versatile diners, we can jibe with any establishment's vibe, from funky casual to chaotic diner to improvisational mix and match, but we have to admit that when we want to feel like we live in a better ZIP code and higher tax bracket, we head to the Prime Rib. Its entire staff--from maître d'hôtel to bartender and servers--impart a professionalism that not only makes you feel like you're in good hands, but that those hands are there to make sure all you have to do is choose your entrée, appreciate the flavor of simply well-prepared red meat or seafood, masticate, and digest. It's the level of service you expect at this price point and dress code--jackets, please, sirs--and pampered quality never comes cheap.